Value of Tourism in the Swan Hill Region

Tourism is more than just visitors – it’s a game-changer for our local economy and community.

Swan Hill Inc’s Value of Tourism campaign takes the community on a tourism journey, following a visiting couple as they explore the Swan Hill region. From checking in to local accommodation and enjoying meals at our cafes and restaurants, to discovering attractions and shopping with local traders – their experience highlights just how many businesses benefit when people choose to visit our town.

This exciting campaign is all about celebrating the power of tourism and educating local traders on the incredible value it brings. From increased foot traffic and boosted sales, to the flow-on effects that support jobs and essential services – tourism creates a ripple effect that strengthens the entire region.

Through real stories and local perspectives, the Value of Tourism campaign shines a light on the undeniable impact tourism has on our businesses and way of life. It’s about working together, embracing opportunity, and keeping Swan Hill front of mind for travelers near and far.

Tourism is a game-changer – and this campaign shows exactly why.

WATCH the video. FEEL the impact.
YOUR CALL TO ACTION: Share this post with pride within your network and help us spread the word about the power of tourism in the Swan Hill Region!